• WHO WE ARE
    • Vision, Mission & Values
    • History
    • Contact Us
  • GHANA
  • LIBERIA
  • SIERRA LEONE
  • COVID-19 Updates
  • WHO WE ARE
    • Vision, Mission & Values
    • History
    • Contact Us
  • GHANA
  • LIBERIA
  • SIERRA LEONE
  • COVID-19 Updates

Opinion: Public initiatives to combat COVID19 – the missing link

  • On April 7, 2020

Mumuni Mohammed, Northern Regional Programme Manager, SEND GHANA

By Mumuni Mohammed, Northern Regional Programme Manager, SEND GHANA

Combating COVID-19 requires the collective efforts of both state and non-state actors to reduce the spread and impact of the deadly Coronavirus. Community response to a large extent depends on the effectiveness of mediums through which education and sensitization on the virus are communicated to the citizenry. In this regard, frantic efforts have been made by government and private sector actors to raise awareness on key protocols and measures to minimize the spread of COVID19.

Monitoring public education on COVID-19 across several districts and communities in the Northern Regions reveals, however, that apart from the sensitization carried out via national media (TV and Radio), very little is done at the districts and community level to use other forms of traditional media (information vans, cenema vans, district and community information centres to raise awareness on COVID-19 using the local languages. This is necessary considering the fact that public education via national media is mostly in English and a few widely spoken languages. This situation is impacting negatively on community response especially in the rural areas where a majority of the citizens are unable to follow national discourse on COVID-19 due to language barrier, lack of/inadequate access to the media and mediums used and so forth. It is worth noting that in the absence of mass citizens and community gatherings, traditional media is the best possible channel through which citizens can be sensitized on COVID-19.

Based on the issues raised above, it is imperative that if the country is to mitigate the spread and impact of COVID-19 on Ghanaians, government and the private sector should take pragmatic steps to effectively downstream awareness on the virus using traditional media and local languages to increase citizens’ adherence to social distancing, handwashing with soap and water and the use of hand sanitizers.

 

 

Recent Posts
  • Towards Menstrual Equity in Ghana-Should Pad Be Taxed- SEND GHANA Policy Brief , May 2024
  • Breaking Menstrual Silence- Unveiling the Hidden Struggles Among Adolescent Girls In Ghana
  • VACANCY – COUNTRY DIRECTOR AT SEND GHANA
  • Child Labour Knowledge, Rationale and Perceived Effect in Selected Cocoa Growing Communities In Ghana
  • PRESS RELEASE- SEND GHANA PRESENTS KEY ANALYSIS OF THE 2024 NATIONAL BUDGET STATEMENT AND ECONOMIC POLICY
Welcome to Specular
Codeless Team have worked hard to ensure you the infinitely possibilities that this Bundle Theme can offer to you: Buy 20+ Themes at price of one. This is the new theme that everyone need
Scroll
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
SAVE & ACCEPT
 

Loading Comments...